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Archive for June, 2007

06-29-07

80 Corvettes With Police Escort Makes For A Good Photo

Friday, June 29th, 2007

I dont know the exact number of Corvettes (there were a lot), but here are some pretty cool photos taken by my brother Lee Siltala of Bondurant, A High Performance Racing School, down in Phoenix Arizona. They got a police escort through I-10 in route to the racing school.  What a site!  If you wanna drive one of these corvettes (AND I DO) - call 1 800 842 RACE and ask for Lee Siltala.

racing school

racing school

racing school

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06-26-07

3 Examples That Jim Carrey Understands Reputation Management

Tuesday, June 26th, 2007

I have always been the biggest fan of Jim Carrey, and here are 3 more reasons why.

  • Dumb and Dumberer
  • Son of the Mask
  • Evan Almighty

Need I say more?

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06-21-07

Negative Keyword Management for AdCenter Now On Campaign Level

Thursday, June 21st, 2007

Just wanted to post that I got an announcement from AdCenter that on Saturday, June 23, AdCenter is going to expanding negative keyword management to the campaign level.  This is a good move (I think), but does it help Microsoft gain back any more (or new) search engine marketing customers?  Its seems to me they tend to follow suit, and still do not provide as much quality traffic as AdWords.  Thoughts?

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President Evil 4?

Thursday, June 21st, 2007

I thought this was funny enough that I wanted to share it with all, so I saved it before Fry’s Electronics figured out they made a big spelling mistake. What I want to know though - Was it a mistake? Or were they trying to get their personal feelings out? Either way its pretty freaking funny. Check out the games section (Wii ad) below:

resident evil 4 ad

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06-20-07

I Wanna Be Your Friend

Wednesday, June 20th, 2007

Even if I already am, I want to be your friend again on Facebook.
Mat Siltala's Facebook profile

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06-19-07

Is SEO.com Worth 5 Million?

Tuesday, June 19th, 2007

I leave Utah for less then a month, and Dave Bascom goes and spends 5 million on the domain name SEO.com. I read this report first over at Marketing Pilgrim, but wanted to talk about one of the comments left on MP.

Jeremy Luebke stated:

“The way I look at it is an asset that will only go up in value. Even if they had paid $10 million dollars, it would still be worth the money in the long run. Even is the SEO firm behind SEO.com fails, the domain will still be worth more than they paid for it in the future.”

I could not agree more, but I am curious, being an SEO firm, how long it will take them to rank for the term SEO on Google? Google does give authority to the named domains, but there still has to be people behind the domain name that know what they are doing. Dave will be going up against the likes of Aaron Wall, Search Engine Roundtable, Rand and of course Wikipedia for the top “SEO” spot. For me, it will be interesting to see if he can outrank the stock ticker for the term “SEO”, (which I highly doubt), but there is no question he will be getting a lot of type in traffic.

This makes me think back when Business.com was bought for 12 million (or something) and it was crazy at the time. Business.com can’t even outrank CNN for the term business (as of today), but I don’t think they are losing any money (or sleep), or regretting the decision to purchase the domain name.

With an SEO related site (in my opinion) it is different - my point is an SEO company that owns the domain name SEO.com better start ranking quickly for their domain name, or they lose a lot of credibility. Me linking to you Dave (along with all the others) is gonna help, so your welcome! I guess you can’t spend 5 million and people not notice. Things this big usually don’t happen in Lehi, Utah. At least not since Cabellas opened!

But who cares huh Dave? With a domain name like that, you can fail like no other and still be, at the very least worth 5 million! Congrats on the VC for the purchase, and I look forward to see what the domain is going to do for you!

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06-18-07

I Need a Lawyer Specializing in Mesothelioma

Monday, June 18th, 2007

This is a hook a brother up post.

Do any of you know any lawyers or law firms that specialize in Mesothelioma or Asbestos? I have a site that is an informational site that ranks like crazy for pretty much every mesothelioma word, including info words, law words, and pretty much everything, also Asbestos words.

The site is an info site totally white hat, will keep all the rankings has been ranking since I took it over in April.

If anyone knows any firms that may be interested in sponsoring the pages that rank please contact me at

chris AT 97thfloor.com

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06-15-07

Weblogs at Harvard Law? Harvard is Hosting EDU Blogs

Friday, June 15th, 2007

I was going through some links today and I found an interesting page, http://blogs.law.harvard.edu/home/.

It seems Harvard Law is hosting Blogs off of a double Sub Domain. I came across a guy selling links on his 3 that he owns in a forum. What is interesting is the wording on the page that says, “Weblogs on our server are hosted within the harvard.edu domain” not that it wasn’t already assumed that the blogs are hosted on the .edu domain but it is interesting that they mention that.

The sweetest part is if you make one it gets listed on this page, http://blogs.law.harvard.edu/home/list it is a PR 7 (with over 103k links coming to it according to yahoo) that links to each blog after it is created.

I’m not sure why they would do this, maybe they want more traffic and internet saturation, maybe they just want a lot of users coming to their site and blogging. Who knows, but they are already being sold in forums. Maybe they are thinking kids will do some good posts and get them dugg and tagged and all that, to try and increase their presence. I’m not really sure.

A couple of months ago I noticed another college doing this but it was free for anyone it didn’t matter if you had the .edu email or not. Cameron showed me it has since been de-indexed. So who knows how this will be treated in Google.

I checked a couple and didn’t find any with decent rankings, I quickly tried the mesothelioma blog (wasn’t suprised to see that there) because I have a client that kills organic rankings for mesothelioma words and I hadn’t noticed it in my regular searches. It wasn’t anywhere in the top 10 pages, but was indexed and had a little pr so I could at least know it wasn’t brand new. There may not be very much juice from this. In all the .edu link testing I have done it is all about the in context reference links from the non sub domains, especially not double sub domains that send the love.

I checked a bunch that were non keyword titles and I couldn’t find anything ranking, maybe a little late, Google might have caught it first. I guess I don’t need to start emailing students to hook me up :)

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06-08-07

SMX (not so) Advanced, But Well Worth It!

Friday, June 8th, 2007

Just getting my life back to normal after moving, then three days later going to Seattle for the big SMX Advanced Search Engine Expo/Training/Conference/Networking Show. (more…)

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06-05-07

Todd Friesen Says It’s OK To Buy Links

Tuesday, June 5th, 2007

I am going to give a full recap on SMX in the next couple of days, but I wanted to share something really quick that Todd Friesen (Director of SEO for Range Online) said in a “Better Ways” conference session (referring to link building) that he buys links. There you have it. A featured speaker at SMX and “SEO Guru” telling all of us to “buy links”. (He did freak out and wonder if Matt was it the room because he knew all of his clients, and that was funny)

Please don’t get me wrong, he did not say just go and buy every link you can get your hands on, but the words about buying links did come out of his mouth. Keep it relevant, and find links that would bring in targeted customers (if they clicked). As far as I am concerned - discussion over, go and buy some relevant links!

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