How Not To Fail at Link Bait Slide Deck from SEOPro Boston a Distilled Conference


How Not To Fail at Link Bait Slide Deck from SEOPro Boston a Distilled Conference

Im getting on the plan soon to head back to SLC, but wanted to post my slide deck from SEOPRo Boston. Which by the way was an amazing conference. I have been a part of Distilled’s New Orleans Link Love conference and this SEOPro conference in Boston and both were at the very top out of conferences I have attended. The guys and gals at Distilled do an amazing job of picking awesome venues in amazing locations with the best content. The content is so good at their shows that I highly recommend buying the videos if you didn’t attend. They are worth every penny.

I presented on “How Not To Fail at Link Bait” it was a blast got to poke fun at bad examples and show some really cool ones and even had an example of an infographic from conception to final. Overall I think it went well I got a lot of good feedback and some additional thoughts on what I can add in the future. The deck is below via slideshare. Please tweet or share if you like.

BTW I have had a lot of people tell me that NYC is your favorite city until you go to Boston I would have to agree. This place is amazing. I love this town, so great has the best of everything. Plus got to go to a Red Sox game at Fenway and see them come behind from a 0 – 6 run deficit and win in the bottom of the 9th, best baseball game I have ever attended.

Make sure you go to the next conference this group puts on you will not be disappointed. I had several clients in attendance and all said it was the best if not one of the best they have attended, especially in terms of content presented and takeaways.


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  • David Ewing

    Chris, thanks for including your slidedeck! #23 “just because you saved your .doc as a .png doesnt mean you know how to make infographics” cracked me up!!

  • Milan Cole

    I would have to agree that Infographics and data visualization in general offer very compelling link-bait opportunities. The challenge is that unless one is or has access to a gifted creative artist or dataviz specialist, how do you create compelling linkbait on a shoestring budget?

  • matt

    Great stuff Chris. I was at Pro SEO and have been telling everyone one about your presentation. It makes me want to explore infographics more!