Vivint Solar had built an effective door-to-door sales system, but knew they needed to grow their digital presence. 97th Floor was able to help build out their digital arm and Vivint Solar saw a 45% increase in organic sessions plus a whole new revenue stream.
Pulling in qualified traffic to your site can be difficult. But when your business is in a state of transition, and your product offering is professional-level tech, it can be close to impossible. In these cases, casting a wide net just isn’t enough. Instead, you need a hyper targeted, multi-pronged content strategy designed to entice the right audience, and put them on the path to sales.