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97th Floor Blog


EE20/20 Takeaways: The Hovering Boss, How Micromanagement Kills a Positive Culture

97th Floor CEO and Founder Chris Bennett did an interview with Employee Experience 2020, presented by Zenefits. These are the takeaways.

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Personal Development & Performance: How to Foster an Environment of Self-Improvement

Having an environment of self-improvement that is company-wide should be every CEO’s dream. This will create a space that is innovative, fresh, creative and self policing. As good as this all sounds, however, there are a lot of factors at play that can destroy the fragile environment that is a workplace. While I have done some things right in my time as a CEO, I have also learned through my mistakes what can kill the innate nature of self-improvement that I believe we as humans all possess.

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True Leadership vs Being a Boss: Stop Managing Performance and Focus on Leading

While I still have a lot to learn in life, I have been a parent for 13 years, and when new or soon-to-be parents ask me for pointers, my most common response is, “It’s not what you say, but what you do.” If you want your kids to eat veggies, you’d better be pounding greens. If you want them to respect their mom, or women in general, they should see you opening doors and speaking respectfully. If you don’t want them yelling at each other, don’t yell at them. It’s so much easier to say than do, but that is the point I’m trying to make: actions speak louder than words.

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Moving a Company Without Micromanaging

I was recently on the phone with an old friend of mine who had just taken a new job as head of HR over a 500+ employee turkey farm. He said he had seen all of our culture success recently, and wanted to pick my brain. To put it lightly, things at the farm were in disarray. I didn’t know if I could help—turkey farms and marketing agencies are two completely different worlds.

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Watch Out California, Here Comes 97th Floor

97th Floor has been growing like crazy the last two years, we built this beautiful new office, we will be knocking on the door of 50 employees (2 years ago had 7) by years end and every team here has several household names they are working on. We also just won Agency of the Year at the 2014 Stevie Awards. All of us have had our heads down working really hard for our clients and it has been paying off. So much so that it is time we look into expanding into different markets.

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