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97th Floor Blog


10-Minute Internal Link Audit + Free Template

Want a quick and easy way to boost rankings for your target keywords while also improving user experience on your site? Look no further than an internal link audit centered around low-hanging fruit opportunities.

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Marketing’s a Jungle; We’ll Be Your Guide

Picking an agency partner is scary.

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SEO Writing: How to Write for SEO in 2018

SEO Writing in 2018

Everyone’s always telling you content is king and that you need more written content in order to improve your SEO. But knowing that you need SEO content is one thing and knowing how to do it is another. With so much available information, and with Google constantly changing its algorithm (often more than once every day), navigating the perplexing, often-complex world of SEO writing can be a daunting task for even the best writers! Not to worry. In this article, I’ll tackle some of the most frequently asked questions about SEO writing and give you some SEO writing basics to help you write your way to the top of Google’s SERPs in 2018.

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4 Quick Steps to Boost Your Top Content Plus Free Template

The end goal of SEO (search engine optimization) for most companies is getting more traffic to their website in order to consequently bring in more revenue. With so many SEO audits out there, it can be difficult to find one that’s quick and yields the most immediate results. This short SEO content optimization audit will focus on optimizing your best content for the Google search engine in order to get more eyeballs to your website and boost your traffic. In a few minutes, you can quickly identify some key quick fixes that will provide immediate results, so let’s get started.

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A Look at Our Bookshelf: Books that Keep us Sharp at 97th Floor

Reading. It’s something you probably do every day. You read tweets, and emails, and Slack messages. But why do you read?

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