Do as I say, not as I do. While there are instances where this saying works, it unfortunately doesn’t work for leaders in a company. It would be really easy to create an amazing company culture if all you had to do was paint a few great values on the wall at the entrance of the office. It sounds ridiculous when you think about it like that, but the crazy thing is that most companies do that and think it will work. Don’t get me wrong, I’m not saying your company’s culture sucks if it has inspiring values plastered on the walls. What I am saying is that merely having those words on the wall doesn’t necessarily result in a vibrant culture. It’s a nice reminder of what your company aspires to be and that’s it. Your true company culture is found in what you do, not what you say on your walls.