honesty and integrity are key. I look for that in others, and I want to be known for that as well.
Welcome to the the 97th Floor Mastermind Interview Series where each week we sit down with one of the makers, thought leaders, and visionaries behind the biggest and/or up-and-coming brands around. We talk about everything from business and marketplace insights to personal journeys and successes, to failures and legacy.
Utah Jazz Senior Vice President of Marketing Bart Sharp about his experiences, insights, and advice regarding the apprehension that comes from taking on new positions. Using narratives from his own career, Bart shares insider observations about what it takes to be the perfect fit for any position.
0:10 Bart’s background and the Larry H Miller group
8:06 Change and new roles
12:20 Onboarding and feedback
18:37 Creating a premium experience for fans
25:43 The history of the Utah Jazz
27:50 Creating a story in your marketing
31:14 Preparing for changes in your marketing story
36:23 Leading a team that thrives
38:44 Listening will solve problems and create experiences
44:02 Bart’s legacy
Links and Resources Mentioned
Learn more about the Utah Jazz
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