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97th Floor Blog


3 Tips for Winning at Local SEO in 2018

If you’re familiar with SEO, then you’re probably familiar with the statistic that there are 2 trillion searches on Google every year, which boils down to about 40,000 searches every second. However, many people do not realize that out of 2 trillion searches, 46% are local, which equates to roughly 920 billion local searches every year.

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Local Citations: What Are They, Why They Matter, Where & How Do I Get Them?

Local citations in SEO are an important factor in enhancing your local search results. Citations are mentions of your business name, address, phone number, zip or postal code on other webpages. Sometimes the citation includes a link back to your site but if it doesn’t, the citation is still valuable. Citations in local SEO are a key ranking factor in getting your business to the top of local search results.

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